Top 15 events multilingual content creators should attend in 2020

As a multilingual content creator or manager, staying on top of the latest developments and trends in the sector is vital. We’ve looked ahead to review some of the top language industry events coming up in 2020, and the specific learning opportunities available at each one to help you improve your multilingual content production processes.

Check out the list below for locations, venues, attendee numbers, and cost, and then have a look at the summaries below to get a real picture of what to expect when you arrive.

GlobalSaké Conference

What’s in it for you?

• Discover practical insights aimed at increasing the effectiveness of communication with consumers across a wide array of settings.
• Learn how to streamline new market entry with smarter research and solutions.
• Find out more about conducting international user research.
• Uncover the fundamentals and best practices around how to structure your website to optimize growth in international markets.
• Identify new ways to reposition your brand story, and adapt marketing assets for geo-fit relevancy to grow adoption in international markets.

Content Workflow Management Forum

What’s in it for you?

• Learn how to customize content delivery to meet changing consumption patterns.
• Spot creative ways to respond to evolving localization challenges.
• Get informed on how to stay ahead in the content rights environment.
• Discover how to use AI in content management and workflows.

TAUS Global Content Conference & Exhibits 2020

What’s in it for you?

• Stay up-to-date with the latest language industry trends and innovations.
• Learn about multilingual neural machine translation, simultaneous spoken language translation, solutions to multilingual customer support and flexible globalization solutions.
• See how machine translation is integrated with speech translation and how machine learning can assist with content creation.
• View a demonstration on how to integrate localization with software development for continuous and automatic updates.

GALA 2020

What’s in it for you?

• Discover the best tools to use to optimize your website content for search engines.
• Identify new ways to achieve higher localisation ROI with an SEO strategy for a multilingual website.
• Find out how to connect AI to localization solutions for greater process automation.

TAUS Global Content Summit

What’s in it for you?

• Get the latest information on automation and innovation in global intelligent content delivery.
• Find out why machine translation and machine learning are poised to be a quantum leap for the translation industry.
• Learn how to design modern translation pipelines that are invisible, autonomous and data-driven.

ContentTech Summit

What’s in it for you?

• Learn how to use data science for content marketing.
• Discover how to gain operational and intellectual control over your content.
• Identify 5 key paths to deliver a frictionless customer experience.
• Explore new ways to create a messaging framework that truly resonates.
• Find out how to use AI tools to perform content research.
• Understand how to “go global” with your content marketing.

Content Marketing Conference

What’s in it for you?

• Learn the key components of a successful conversion optimization strategy.
• Find out more about advanced content optimization strategies.
• Discover new cutting edge SEO strategies for 2020.
• Listen to 7 tips that will help optimize your landing page conversions.
• Get video storytelling tips, tricks, and advice.
• Learn how to create a content marketing strategy for every part of your customer journey.
• Get advice on how to create addictive email content and campaigns.
• Learn how to create engaging, successful, conversive content for boring, complex, and undifferentiated (commodity) products and services.

SlatorCon

What’s in it for you?

• Find out how to create a workflow for multi-language content production and transcreation in e-commerce.
• Learn about the role of private equity in the language industry.
• Discover the latest translation technology trends.

The Creative Language Conference

What’s in it for you?

• Find out what the role of AI is in the human interaction aspects of today’s business.
• Understand the role of AI in the provision of multilingual services (translation, localization, transcreation, etc.).
• Discover the role of AI in creative written language and marketing (copywriting, writing, marketing, media, etc.).
• Learn more about neural machine translation and language processing: applications, challenges, etc.

Confab

What’s in it for you?

• Get an intro to UX writing, understand how to find the right words for your audience, then test them to make sure they’re achieving your goals.
• Find out how to turn your content strategy into a tactical plan and then a content workflow so you and your team can develop content with more clarity and a little less chaos.
• Learn about content strategy tasks at every stage of the software development process.
• Identify new ways to create the best stories for your brand.
• Get tips on developing a global mindset and applying it to daily UX writing work.
• Learn what a personalization content strategy looks like.
• Discover common challenges and solutions related to incorporating information into design systems.
• Incorporate user insights into every level of your content strategy: from micro-copy, to user flows, to high-level information architecture.

LocWorld42 Berlin

What’s in it for you?

• Get tips on global website management.
• Discover new ways of optimizing product localization.
• Exchange high-value information about the language and translation services market.

MozCon

What’s in it for you?

• Identify actionable conversion and search engine optimization tactics.
• Deep dive into social media content planning, creation and performance analysis.
• Learn about the latest digital marketing trends.
• Connect with an incredible community of digital marketing professionals.

INBOUND

What’s in it for you?

• Take away actionable tactics that you can apply once you’re back at the office.
• Be inspired by the latest big ideas from keynote speakers.
• Connect with HubSpot users and marketers.

Madworld

What’s in it for you?

• Learn how to use Flare- a software application designed to create, manage, and publish technical, medical and policy documentation.
• Find out how to adapt lengthy manuals to HTML5 for better user experience.
• Gain tips and strategies for how writers can learn to make easy, useful, images that are visually appealing and improve audience understanding.
• Learn a range of advanced techniques for enhancing your landing pages and making them work brilliantly on a range of devices.
• Identify ways to manage your medical device and machine safety regulations.
• Receive guidance on managing screen captures in your documentation.
• Gain an understanding of data analytics.
• Find out when you should use machine translation.
• Learn about ways of creating a seamless help and learning experience.
• Listen to actionable strategies for improving instructional content.
• Discover usability testing strategies for your products and documentation.

Web Summit

What’s in it for you?

• Learn about the latest trends in content strategy and development.
• Meet the most popular content creators and broadcasters.
• Participate in content-focused roundtables and workshops.
• Find out about new ways to engage with audiences and deliver the right content, to the right people, at the right time.

It’s certainly a long list, and not many people will make it to every event, but hopefully, the above guide will help you to select which events are best suited to your current business focus, or the most relevant to your future plans.

Even if you’re not planning on attending any of the events, the topics of discussion listed should give you a good idea of what’s trending in the language sector at the moment, and you’ll find plenty of information on these subjects if you check out our previous blog posts.

About Wordminds

Wordminds is a close-knit team of language experts – professional translators, project managers, localisation engineers and business visionaries who work closely with global clients, helping them connect with their international audience. Wordminds works with over 3,000 language specialists and subject-matter experts to enable companies to overcome cultural and language barriers, helping them build trust and create long-lasting business and human relationships. Fully certified under ISO 9001 and ISO 17100, the company believes in continuous improvement and so stands at the forefront of new language-technology implementation, smart collaboration and excellent customer service. Find out more about Wordminds at www.wordminds.com.